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Email marketing is not dead for those who are doing it right.  Some believe that email marketing Is even more effective than most social media sites used today.  Building your poll is perhaps one of the best things you can do in building your platform whether in social media outlets or email marketing.  The social media person does it by the number of friends they have in social media, but if you are going to use email marketing it is in building an email database of people interested in your products, services, ideas, or offerings.

 

You need to have this database since in social media you have to follow some regulatory rules.  If there are changes made in privacy or user settings, you cannot longer access those people.  It is not the same with email marketing because you are in control or the owner of this information.  You have a say on how you manage or supervise your email.  Also, your only chance of losing that email address information is when the provider shuts down or collapses.  However  this is not exclusive to email but is also true with social media outlets. Visit website to know more. 

 

This is not like social media outlets when it comes to permission based benefits since receiving emails has a more personal message than social media's broadcasting to everyone and anyone.  And if email marketing is done properly, the receiver is like receiving a package that has been delivered to their particular doorstep and is not like seeing a new item that catches your attention somewhere.

 

The chances that people will read or even glance at your posts in social media is much slimmer than the chances that they will read your email message.  In emails, people tend to limit this more pervasive intimation that they received in their inbox or keep it as few as possible.  Your emails have better chances of being read if there are fewer items on the inbox.  This will make you able to communicate to your target audience who will most likely pay attention since they have already been included in your list.

 

According to a 2014 survey of 1,000 web-based businesses, email marketing has the highest ROI than any other marketing channels.  In sales, it attributes 23% to this single channel and these results are hardly isolated.    IN whatever aspect you look at it you will see that email marketing has more advantages than ever. 

 

It is important to build your email marketing lists in order to maximize the value of your customers and your company revenue.

 

It is also important to remember that your email list is a company asset. Check out this site to get started.